What Is The Best Way To Learn SEO

Search engine is a program where users provides certain keywords and based on those keywords the search engines gives list of documents.

Meaning of SEO

Acronym SEO stands for Search Engine Optimization. It is a web marketing technique or strategy used to improve the rank in the SERP i.e. Search Engine Result Page by increasing the accessibility and visibility of the web page. SEO is a business strategy to increase the number of viewers viewing the site and ensure that a site is easily accessible to the viewers and hence improve its chances to being in one of the top ranks in the search engines. The primary goal of search engines is providing users best, useful and applicable information. Some of the search engine web page includes Google, Yahoo, Bing, etc.

This technique is used to design and develop a site so that it ranks well in the search engine result page. SEO also improves the quality and volume of traffic to a web site. Search Engines uses algorithm to determine what documents should be shown in the search list when the keyword is entered. The following factors are considered in a search engine algorithm:

• Title
• HTML
• Words
• Webpage content
• Coding
• Link type
• Geographical location
• Link quality

Types of SEO

The two main types of Search Engine Optimization are classified on the type of color- white and black or dark colored. Both the white and black colored have their own proponents